Monday, 26 March 2018

Anaconda - Nicki Minaj (2014)

What are the key representations in this video?
  • Oversized female figure
  • Black female power
  • Black herritage
What choices has the producer made in representing these groups?
  • Excessive/sexual dance routines
  • Little clothing to show off physic 
  • Mise-en-scene: jungle setting, possibly area in Africa, huts, coconuts, exotic connotations.
How is meaning encoded?
  • She is implying that having a curvy figure is a positive thing, and women should be proud and to show it off.
  • The Male gaze is literally presented, in scenes where Nicki Minaj dances around Drake sitting on a chair. 
Who is the target audience for this video?

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